Working Experiences

Current Positions

         Vice President, Distinguished Professor, National Taipei University of Business (NTUB)

         Institute of Information and Decision Sciences (NTUB)

         Life Fellow, International Society of Management Engineers

         Associate Editor,European Journal of Management and Business Economics

         Associate Editor, Journal of Innovation & Knowledge Experiences

  Education

   Ph.D., Computer Science, Texas A&M University, USA

   Master, Computer Science, Texas A&M University, USA

   Bachelor, Computer Science, Chung Yuan Christian University, Taiwan

 Publication(Since 2016)

1. Huarng, K. H., & Yu, T. H. K. (2024). Approaches for fsQCA Forecasting, IEEE Transactions on Engineering Management 71, 14106-14113. (IEEE)

2. Fang-Yi Lo, Quang-Tuan Bui , Kun-Huang Huarng,  (2023).The pace of international expansion for digital multinational enterprises, Technological Forecasting and Social Change.193, 122629. (SSCI)

3. Huarng, K. H., Yu, T. H. K. & Cheng fang Lee . (2023). Case study of a healthcare virtual community model, Technological Forecasting and Social Change.188, 122281. (SSCI)

4. Huarng, K. H., & Yu, T. H. K. (2023). Causal complexity analysis for fintech adoption at the country,Journal of Business Research. 153, 228-234. (SSCI)

5. Huarng, K. H., & Yu, T. H. K. (2023). Analysis of Global Innovation Index by structural qualitative, Technological Forecasting and Social Change.182, 121850. (SSCI)

6. Cheih-Ying Chen, Kun-Huang Huarng, Vanessa Izquierdo González.(2022). How creative cute characters affect purchase intention, Journal of Business Research. 142, 211-220. (SSCI)

7 .Huarng, K. H., & Yu, T. H. K. (2022). Holistic Configural Models for Sustainable Entrepreneurs, International Journal of Entrepreneurial Behavior & Research. 28, 67-82. (SSCI)

8. Huarng, K. H., Yu, T. H. K. & Cheng fang Lee . (2022). Adoption model of healthcare wearable device, Technological Forecasting and Social Change.174, 121286. (SSCI)

9. Yu, T. H. K., Huarng, K. H., Duen-Huang Huang. (2021) Causal complexity analysis of the Global Innovation Index, Journal of Business Research.137, 39-45. (SSCI)

10. Yu, T. H. K., Huarng, K. H., & Lai, Y.T. (2021). Configural Analysis of Innovation for Exploring Economic Growth, Technological Forecasting & Social Change 172,121019.  (SSCI)

11. Huarng, K. H., & Yu, T. H. K. Complexity theory of entrepreneur characteristics, International Entrepreneurship and Management Journal 17, 1037-1048.. (SSCI)

12. Yu, T. H. K., Huarng, K. H., & Huang, D. H. (2021). Causal complexity analysis of the Global Innovation Index. Journal of Business Research, 137, 39-45. (SSCI)

13. Huarng, K. H., Guaita-Martínez, J. M., & Yu, T. H. K. (2021 September). Challenges and opportunities of new research methods in innovation, entrepreneurship, and knowledge, Journal of Business Research, 134, 101-103. (SSCI)

14. Huarng, K. H., Botella-Carrubi, D., & Yu, T. H. K. (2021 May). The effect of technology, information, and marketing on an interconnected world, Journal of Business Research, 129, 314-318. (SSCI)

15. Bresciani, S., Huarng, K. H., Malhotra, A., & Ferraris, A. (2021 May). Digital transformation as a springboard for product, process and business model innovation, Journal of Business Research, 128, 204-210. (SSCI)

16. Huarng, K. H., Bresciani, S., & Ferraris, A. (2020 September). Experiential interaction design model. Journal of Business Research, 118, 486-490. (SSCI)

17. Huarng, K. H., & Yu, T. H. K. (2020 November). The impact of surge pricing on customer retention. Journal of Business Research, 120, 175-180. (SSCI)

18. Yu, T. H. K., & Huarng, K. H.* (2020). A new event study method to forecast stock returns: The case of Facebook. Journal of Business Research, 115, 317-321. (SSCI)

19. Huarng, K. H., & Yu, T. H. K. (2020). A comparative study of online consumer behavior: a tale of two research methods. International Journal of Emerging Markets, 15(4), 716-727.

20. Huarng, K. H., Rey-Martí, A. & Guaita-Martínez, J.-M. (2020). Knowledge, Business, and Innovation: Economies and Sustainability of Future Growth, Journal of Business Research, 112, 236-239. (SSCI)

21. Huarng, K. H. & Yu, T.H-K., Rodriguez-Garcia, M. (2020). Qualitative analysis of housing demand using Google Trends Data. Economic Research, 33(1), 2007-2017. (SSCI)

22. Nguyen-Thanh, N.*, & Huarng, K. H. (2020). A Competitive Model to Forecast a Stock Market Index. Journal of Business Accounting and Finance Perspectives, 2(2).

23. Huarng, K. H., & Rey-Martí, A. (2019). Special issue on digital transformations and value creation in management. European Journal of Management and Business Economics, 28(2), 110-113. (ESCI)

24. Huarng, K. H., & Yu, M. F. (2019). Customer satisfaction and repurchase intention theory for the online sharing economy. Review of Managerial Science, 13(3), 635-647. (SSCI)

25. Huarng, K. H., Yu, T. H. K., & Rodriguez-Garcia, M. (2019). Qualitative analysis of housing demand using Google trends data. Economic Research-Ekonomska Istraživanja, 409-419. (SSCI)

26. Huarng, K. H., & Yu, T. H. K. (2019). Application of Google Trends to Forecast Tourism Demand. Journal of Internet Technology, 20(4), 1273-1280. (SCI)

27. Lo, F. Y., Huarng, K. H., & Rey-Martí, A. (2019). Entrepreneur subsidiary of business groups from emerging markets: a multi-level perspective. International Entrepreneurship and Management Journal, 15(2), 471-483. (SSCI)

28. Gentina, E., Huarng, K. H., & Sakashita, M.(2018).A social comparison theory approach to mothers’ and daughters’ clothing co-consumption behaviors: Across-cultural study in France and Japan. Journal of Business Research, 89, 361-370.(SSCI)

29. Huarng, K. H., Rey-Martí, A., & Miquel-Romero, M.J. (2018). Quantitative and qualitative comparative analysis in business. Journal of Business Research, 89, 171-174. (SSCI)

30. Huarng, K. H. (2018). Entrepreneurship for long-term care in sharing economy. International Entrepreneurship and Management Journal, 14(1), 97-104.(SSCI)

31. Huarng, K. H., Mas-Tur, A., & Moreno, F.C. (2018). Innovation, knowledge, judgment, and decision-making as virtuous cycles. Journal of Business Research, 88, 278-281.(SSCI)

32. Huarng, K. H., Cervera, A., & Mas-Verdu, F. (2018). Innovation and services-dominant logic. Service Business. 12(3), 453-456.(SSCI)

33. Huarng, K. H., & Yu, T. H. K. (2017). Using qualitative approach to forecasting regime switches. Quality & Quantity, 51(5), 2035-2048.(SSCI)

34. Huarng, K. H.*, & Yu, T. H. K. (2017)., "Using qualitative approach to forecasting regime switches," Quality & Quantity, 51(5), 2035-2048, 2017-10. (SSCI)

35. Tiffany Hui-Kuang Yu, Meng-Chen Huang, and Kun-Huang Huarng,"Causal complexity of economic development by energy consumption," Journal of Business Research, vol.69, no. 6, pp. 2271-2276., 2016-12.     (SSCI)

36. Kun-Huang Huarng and Alicia Mas-Tur, "New knowledge impacts on designing implementable innovative realities," Journal of Business Research, vol. 69, no. 5, pp.1529-1533., 2016-10. (SSCI)

37. Norat Roig-Tierno, Kun-Huang Huarng, and Domingo Ribeiro-Soriano,"Qualitative comparative analysis, crisp and fuzzy set, in business and management," Journal of Business Research, vol. 69, no. 4, pp. 1261-1264., 2016-10. (SSCI)

38. Kun-Huang Huarng, "Identifying Regime Switches using Causal Recipes," Journal of Business Research, vol. 69, no. 4, pp. 1498-1502., 2016-10.  (SSCI)

39. Huarng, K. H., and Roig-Tierno, "Qualitative comparative analysis: Crisp and fuzzy sets in knowledge and innovation.," Journal of Business Research, vol. 69, no. 11, 5181–5186., 2016-05. (SSCI)

40. Kun-Huang Huarng, "Qualitative analysis with structural associations," Journal of Business Research, vol. 69, no. 11, pp. 5187–5191., 2016-05. (SSCI)

41. Kun-Huang Huarng and Alicia Mas-Tur, "Turning Kurt Lewin on his head: Nothing is so theoretical as a good practice," Journal of Business Research, vol. 69, no. 11, pp. 4725–4731, 2016-04. (SSCI)

 Book

1.     Luiz Moutinho and Kun-Huang Huarng, (eds.) Quantitative Modelling in Marketing and Management (ISBN: 978-9814407717), Second Edition, World Scientific Publishing, Singapore, 2016.